The Nomination Process is now Closed!


The 10 semi-finalist charities will be announced
no later than Friday, May 5th.



Non Profit Organizations that currently offer programs in direct support of K-12 public education (must have 501 c 3 designation from IRS)
Parent/Teacher Organizations of K-12 public schools (must have 501 c 3 designation from IRS)



Monday, March 6 – Friday, April 14

Nominations will be accepted from 7:00pm EST on Monday, March 6, 2017 until 5:00pm EDT on Friday, April 14, 2017.

Nine (9) nominations will be selected to move on to Round Two. The 10th charity has been selected by Blue Bunny.


Friday, May 5 – Friday, May 12
The public will vote for their favorite charity from the ten (10) semi-finalists selected in Round One.

The five (5) charities that receive the most votes between May 5-May 12 will be featured on Jimmie’s Blue Bunny Helmet of Hope, which he will wear on August 13 at Michigan International Speedway. In addition, these five (5) charities will each receive a $25,000 grant and a Blue Bunny Ice Cream party.

*Important Note about Voting:
During the Round Two Voting period, only votes submitted from this webpage will be counted.  Individuals can vote multiple times, but cheating WILL NOT be tolerated.  The use of automated voting is strictly prohibited.  Any IP address flagged as even potentially using automated voting will be blocked and all votes associated with that IP address will be disqualified.  No exceptions.

Voting will open at 12:00pm (noon) EDT on Friday, May 5, 2017 and will close at 12:00pm (noon) EDT on Friday, May 12, 2017.

*Please Note:
In order to be eligible for the Blue Bunny Helmet of Hope, charities must directly support K-12 public education through existing programs and activities. Organizations that do not directly support K-12 public education are not eligible.

Schools (public, private, parochial, etc) are not eligible for this program. We encourage K-12 public and charter schools to consider our Champions Grant program and/or our Team Up For Technology program (eligibility restrictions apply).

The five (5) Blue Bunny Helmet of Hope grant recipients will be announced no later than May 19, 2017.


CLICK HERE to review the Blue Bunny Helmet of Hope Terms and Conditions


About the Blue Bunny Helmet of Hope Program
In its tenth year, the Blue Bunny Helmet of Hope program gives fans and consumers across the country the opportunity to nominate their favorite charity that supports K-12 public education for the chance to be featured on seven-time NASCAR Cup Series Champion Jimmie Johnson’s helmet for a predetermined race during the current NASCAR Cup season.  The title sponsor for Helmet of Hope program is Blue Bunny Ice Cream.  In addition to being featured on the helmet, each charity selected also receives a grant of $25,000 and a Blue Bunny ice cream party.  To date, the program has contributed more than $940,000 to 91 different charities.

CLICK HERE to read the press release announcing the 2016 recipients.

Past Charities:

Please Note: Past recipients of a Blue Bunny Helmet of Hope grant are not eligible to apply.  To see a complete list of charities by state, click here.

Special thanks to:

BBHOH Supporter lockup (1)

Questions?  Please complete the form below or call (704) 586-2996.

Please DO NOT submit nominations via this form as they will not be counted.

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